Storage elements such as custom counters or a walk-in storage room, ensure your products are safe after show hours. If you plan to store your products after show hours, discreet, lockable storage spaces are vital part of your exhibit design. Related: Create your own trade show emergency kit Secure Storage Additionally, include a backup extension cord or power strip in your emergency kit for peace of mind. If your products rely on electricity then be sure to devise a plan for running power and cord management. This exhibit Nimlok built for Mate Precision Tooling displays small products on shelves, medium-sized products on counters and large machinery on podium structures. It is essential to incorporate exhibit structures that support your exhibit, especially for heavy products that cannot be safely kept on a shelf. Measuring product dimensions and accounting for desired quantity will ensure that your booth has adequate space for your products. Products often range from large machinery to delicate parts, so it is crucial to rent your exhibit space based on your product display size needs. Getting an external company to develop packaging ideas for your products create will attract audiences to your brand as design agencies know what attracts customers towards trying new products they wouldn’t otherwise try. For assistance with branding new products, or if you fancy giving existing products a new makeover, you should consider using a design agency to brighten up your products. The design of the products themselves is also very important as there is no point showing off weak branded products. This will lay the groundwork for your exhibit design. Step 1: Know Your Product and Determine Needsīefore designing your exhibit, it is essential to determine which products you want to display (which could vary from show to show!) and identify key product specifications and needs. Remember, eye-catching product displays are a primary support for your sales team. Allow attendees to quickly locate what they need.Draw attendees to products within your booth.Visually organize distinct product lines.A unique product demonstration will draw a crowd and encourage attendees to engage with products, the brand and staff to learn more. Trade shows allow products to escape the confines of a website or catalog, granting firsthand access to curious attendees and loyal customers. 4.2 Hold a Product Related Contest or Giveaway.
4 Step 3: Adding the Final Touches to Your Product Display.